{"id":2757,"date":"2025-12-16T09:48:00","date_gmt":"2025-12-16T08:48:00","guid":{"rendered":"https:\/\/bepublicgroup.be\/pr-and-communications-agencies-bepublic-group-and-evoke-join-forces\/"},"modified":"2026-01-13T17:55:28","modified_gmt":"2026-01-13T16:55:28","slug":"pr-and-communications-agencies-bepublic-group-and-evoke-join-forces","status":"publish","type":"post","link":"https:\/\/bepublicgroup.be\/en\/pr-and-communications-agencies-bepublic-group-and-evoke-join-forces\/","title":{"rendered":"PR and communications agencies BePublic Group and Evoke join forces"},"content":{"rendered":"\n

Brussels, 16 December 2025 – Belgian PR and strategic communications agency BePublic Group today announced the acquisition of Evoke, which specialises in public relations for tech companies, industrial players and the automotive sector. By bringing this specific domain knowledge on board, BePublic Group aims to expand its offering and expertise and take a new step in its development to become the benchmark in integrated reputation management. The Evoke brand will continue to exist for the time being and will only be fully integrated into BePublic Group at a later stage.<\/strong><\/p>\n\n

\"\"
Jesse Huybrechts, Liesbeth Pyck and Corneel Haine<\/figcaption><\/figure>\n\n

Since its foundation in 2016, Evoke has grown to become an established name in the Belgian PR landscape. Today, the agency handles public relations for promising Belgian growth companies and established multinationals, but Evoke is also a familiar face in the start-up scene: since the beginning of this year, Evoke has been the PR partner of Europe’s largest accelerator, while companies from the Cronos Group also regularly call on the Brussels-based agency. In addition, Evoke has been a member of Automotive PR since 2018, a global network in which it handles press relations in the Benelux for various automotive players.<\/p>\n\n

This specialised expertise is closely aligned with the growth ambitions of BePublic Group, which is consciously focusing on new markets and sectors. \u2018We assist organisations \u2013 from large companies to start-ups and public institutions \u2013 in building and protecting their reputation,\u2019 says Liesbeth Pyck, Managing Director of BePublic Group. \u2018With Evoke, we are gaining strong B2B domain expertise in automotive, technology and industrial sectors, as well as additional clout in the start-up world. The latter is particularly close to our hearts as part of Mediafin: we want nothing more than to support young Belgian entrepreneurs and give them opportunities to accelerate. Evoke also brings enormous added value in this area.\u2019<\/p>\n\n

Reputation management<\/h3>\n\n
\n

\u20182026 will be the year in which BePublic Group continues to accelerate as a strategic 360\u00b0 partner that helps organisations build and protect their reputation in a targeted manner. At the same time, we guide clients through a new reality in which generative AI tools can make, accelerate or undermine reputations,\u2019 says Liesbeth Pyck. \u2018We are particularly pleased that, together with Evoke, we can deploy our integrated approach in new sectors where their expertise provides real added value. In this way, we strengthen each other.\u2019<\/p>\n<\/blockquote>\n\n

\n

\u2018We felt it was time to broaden our horizons and that we ourselves wanted to be part of a larger whole,\u2019 says Corneel Haine, founder and Managing Partner of Evoke. ‘We had a good feeling about BePublic Group from day one: their expertise in strategic communication and reputation management really complements what we do, which makes this the right move for us. They have experience in reputation management and crisis communication, as well as expertise in other areas. We look forward to strengthening our team with this know-how. In addition, we are introducing our team to a larger group of experienced reputation professionals, which will benefit their development and, in turn, our clients.’<\/p>\n<\/blockquote>\n\n

Both Evoke and BePublic Group emphasise that the acquisition is driven by growth and both teams \u2013 comprising a total of 31 experienced and talented professionals \u2013 will be actively involved in the integration phase. The Evoke brand name will be retained for the time being. In a subsequent phase, the agency will be integrated into BePublic Group. \u200b<\/p>\n","protected":false},"excerpt":{"rendered":"

Brussels, 16 December 2025 – Belgian PR and strategic communications agency BePublic Group today announced the acquisition of Evoke, which specialises in public relations for tech companies, industrial players and the automotive sector. By bringing this specific domain knowledge on board, BePublic Group aims to expand its offering and expertise and take a new step […]<\/p>\n","protected":false},"author":2,"featured_media":2754,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"featured_image_focal_point":{"x":0.5,"y":0.5},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geen-onderdeel-van-een-categorie"],"acf":[],"yoast_head":"\nPR and communications agencies BePublic Group and Evoke join forces - Bepublic Group<\/title>\n<meta name=\"description\" content=\"PR agency BePublic Group announced the acquisition of Evoke.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bepublicgroup.be\/en\/pr-and-communications-agencies-bepublic-group-and-evoke-join-forces\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PR and communications agencies BePublic Group and Evoke join forces - 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