{"id":1294,"date":"2020-08-25T16:27:00","date_gmt":"2020-08-25T14:27:00","guid":{"rendered":"https:\/\/bepublicgroup.be\/restez-maitre-de-votre-message-en-cas-dinterview-televisee\/"},"modified":"2023-11-24T14:06:33","modified_gmt":"2023-11-24T13:06:33","slug":"restez-maitre-de-votre-message-en-cas-dinterview-televisee","status":"publish","type":"post","link":"https:\/\/bepublicgroup.be\/fr\/restez-maitre-de-votre-message-en-cas-dinterview-televisee\/","title":{"rendered":"Restez ma\u00eetre de votre message en cas d\u2019interview t\u00e9l\u00e9vis\u00e9e"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Gardez le contr\u00f4le de votre message. Voil\u00e0 le principal conseil que j\u2019ai \u00e0 vous donner si, un jour, vous vous retrouvez devant la cam\u00e9ra d\u2019un journaliste. Pr\u00e9parez au maximum trois messages cl\u00e9s et r\u00e9p\u00e9tez-les r\u00e9guli\u00e8rement tout au long de l\u2019interview. C\u2019est la meilleure chose \u00e0 faire pour rester ma\u00eetre de sa communication. Le journaliste comprendra ainsi \u00e9galement quels points vous souhaitez mettre en valeur. Autre aspect important : restez vous-m\u00eame et parlez comme si vous vous adressiez \u00e0 votre voisin.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Lorsque l\u2019on se retrouve devant une \u00e9quipe de t\u00e9l\u00e9vision pour parler de son projet ou de son entreprise, il arrive souvent que l\u2019on soit paralys\u00e9 par le stress. La t\u00e9l\u00e9vision a ceci de magique qu\u2019elle permet de toucher un large public et de faire impression. L\u2019ennui, c\u2019est qu\u2019au moment de l\u2019interview, le public est absent et que vous n\u2019avez aucun contr\u00f4le sur le r\u00e9sultat final. Le journaliste choisit effectivement lui-m\u00eame les propos et les parties de l\u2019interview qu\u2019il souhaite relayer. Il y a donc une perte de contr\u00f4le in\u00e9vitable.<\/p>\n\n<h3 class=\"wp-block-heading\"><h3 class=\"rich-text block-editor-rich-text__editable\" role=\"textbox\" contenteditable=\"true\" aria-multiline=\"true\" aria-label=\"R&#xE9;digez un titre&#x2026;\"><strong data-rich-text-format-boundary=\"true\">Trois messages cl\u00e9s<\/strong><\/h3><\/h3>\n\n<p class=\"wp-block-paragraph\">Pour rester ma\u00eetre de votre communication, nous vous conseillons de pr\u00e9parer au maximum trois messages cl\u00e9s. Ceux-ci constitueront les piliers de votre r\u00e9cit. Essayez de r\u00e9pondre \u00e0 un maximum de questions du journaliste en les mentionnant. Ne r\u00e9pondez pas hors sujet, mais veillez \u00e0 faire passer vos points essentiels de mani\u00e8re d\u00e9tourn\u00e9e. Vous, seul, d\u00e9terminerez ainsi les points \u00e0 mettre en \u00e9vidence, et pas le journaliste.<\/p>\n\n<h3 class=\"wp-block-heading\"><h3 class=\"rich-text block-editor-rich-text__editable\" role=\"textbox\" contenteditable=\"true\" aria-multiline=\"true\" aria-label=\"R&#xE9;digez un titre&#x2026;\"><strong data-rich-text-format-boundary=\"true\">Des explications claires et concises<\/strong><\/h3><\/h3>\n\n<p class=\"wp-block-paragraph\">Donnez des explications claires et concises qui durent environ 20 secondes, ce qui correspond \u00e0 peu pr\u00e8s \u00e0 la dur\u00e9e d\u2019attention du spectateur. Apr\u00e8s, il veut entendre ou voir autre chose. Si vous apportez une r\u00e9ponse plus longue, le journaliste raccourcira de toute fa\u00e7on votre intervention \u00e0 20 secondes. Raccourcir sous-entend \u00e9videmment couper certaines informations au montage, et donc\u2026 une perte de contr\u00f4le in\u00e9vitable sur le r\u00e9sultat.<\/p>\n\n<h3 class=\"wp-block-heading\"><h3 class=\"rich-text block-editor-rich-text__editable\" role=\"textbox\" contenteditable=\"true\" aria-multiline=\"true\" aria-label=\"R&#xE9;digez un titre&#x2026;\"><strong data-rich-text-format-boundary=\"true\">Un registre de langue accessible<\/strong><\/h3><\/h3>\n\n<p class=\"wp-block-paragraph\">La t\u00e9l\u00e9vision touche un large public, des gens issus de toutes les couches de la population, de tous les \u00e2ges et de tous les horizons. Vous devez donc adapter votre mode d\u2019expression. Utilisez des mots que tout le monde comprend, quelle que soit la ma\u00eetrise du sujet. Ainsi, concr\u00e8tement, vous devez utiliser des mots de vocabulaire qu\u2019un jeune de 14 ans pourrait comprendre : aucun jargon, aucun mot difficile ni obsol\u00e8te, aucune abr\u00e9viation, ni aucun mot d\u2019anglais. Bref, vous devez \u00eatre clair et compr\u00e9hensible.<\/p>\n\n<h3 class=\"wp-block-heading\"><h3 class=\"rich-text block-editor-rich-text__editable\" role=\"textbox\" contenteditable=\"true\" aria-multiline=\"true\" aria-label=\"R&#xE9;digez un titre&#x2026;\"><strong data-rich-text-format-boundary=\"true\">Une attitude naturelle<\/strong><\/h3><\/h3>\n\n<p class=\"wp-block-paragraph\">Enfin, restez vous-m\u00eame. N\u2019adoptez pas une attitude diff\u00e9rente de la vie normale. Communiquez de la m\u00eame mani\u00e8re qu\u2019avec votre voisin. Parlez avec vos tripes et avec enthousiasme en utilisant des mots courants. Optez pour une tenue dans laquelle vous vous sentez \u00e0 l\u2019aise. Ne regardez pas la cam\u00e9ra, concentrez-vous sur le journaliste qui se tient juste \u00e0 c\u00f4t\u00e9 de l\u2019objectif. Gardez les bras devant vous et parlez avec vos mains. Comme vous le faites dans la vie quotidienne. L\u2019authenticit\u00e9 est primordiale\u2009!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gardez le contr\u00f4le de votre message. Voil\u00e0 le principal conseil que j\u2019ai \u00e0 vous donner si, un jour, vous vous retrouvez devant la cam\u00e9ra d\u2019un journaliste. Pr\u00e9parez au maximum trois messages cl\u00e9s et r\u00e9p\u00e9tez-les r\u00e9guli\u00e8rement tout au long de l\u2019interview. C\u2019est la meilleure chose \u00e0 faire pour rester ma\u00eetre de sa communication. Le journaliste comprendra [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":565,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"featured_image_focal_point":{"x":0.5,"y":0.5},"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Restez ma\u00eetre de votre message en cas d\u2019interview t\u00e9l\u00e9vis\u00e9e - Bepublic Group<\/title>\n<meta name=\"description\" content=\"Gardez le contr\u00f4le de votre message. 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